Monday, October 20, 2008

Measuring Customer Satisfaction – Creating Online Survey

Jan Johansen: Measuring Customer Satisfaction – Creating Online Survey

JJ Calibrations is an A2LA Accredited calibration laboratory. One of the accreditation requirements is to do periodic customer surveys. Jan decided to develop an application using R:BASE to accomplish this.

The application was designed to send out a survey to JJ Calibration's customers using R:Mail. The customers could complete the survey and send to the results back to JJ Calibration using a web address embedded in the e-mail. In order to associate the survey results with a customer, a mechanism needed to be created to assign a unique ID number to each e-mail. Jan worked with RBTI to develop a product called R:GUI ID. Jan’s system uses R:BASE, R:Mail and the R:GUI ID product.

Jan shared some of the problems he encountered and how he addressed them in developing the application.

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